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Research Methods For Business Students
Chapters cover the entire research process from choosing your topic, through critically reviewing the literature, understanding philosophies, research design, access and ethics, secondary data, data collection and analysis to writing about and presenting your research
Within chapter boxes focus on…. research in the news, student research and management research; providing topical, up to date examples of research methods in use
Within chapter checklists offer further focussed guidance
End of chapter cases explore issues associated with undertaking research
End of chapter progressing your research boxes, support your reflection and enable you to generate the material you will need for your research project
